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Tuesday
May032011

Cinco de May'all: a southern-style fiesta

The East Cooper Breakfast Rotary Club, in their infinite goodness, decided to create a new fundraising event to support their charitable efforts.

They knew they wanted it to be a Cinco de Mayo party but weren't sure what to call it or what it should look like. So... they called SLANT.

Many of the organization's efforts are pretty serious business - funding and facilitating life-altering surgeries for children and families from countries all over the world. Amazing work but not what you draw on for a party's identity. 

So what else defines them? They're a social bunch and happen to live in a pretty southern community. We started exploring iconic southern elements and Cinco de Mayo elements, while steering clear of the typical cactus, chili pepper and margarita imagery. 

With that in mind, we came up with the name Cinco de May'all. And for the event's logo/poster concept, we incorporated classic southern seersucker, bowties and our favorite contraction of togetherness, blended with the classic Mexican sombrero and tie.

Now, that's a party. Ole!

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